Author: (USA) Stanley G. Ikonomos
Publisher:
Publish Date: 2005-11-01
Features: This book is a financial textbook written by Professor Stanley G. Ikonomos, Chair of the Department of Finance at East Carolina University, and translated by Professor Cao Yan gui from the School of Finance at Southwestern University of Finance and Economics. It covers three main parts: Financial Markets and Institutions, which studies financial systems; Investments, which focuses on financing activities; and Corporate Finance, which examines corporate capital management. This textbook is suitable for both teaching use in finance programs at financial and economic universities and as an introductory self-study guide. The author defines finance as the study of money management. This is a concise and accurate definition. Since money is the carrier of finance, all value movements manifest directly in monetary form. Finance is not merely a description of financial phenomena but also provides knowledge for managing money. Macrofinance, through the study of money supply and demand management, creates a stable monetary environment for economic development, while microfinance addresses how businesses obtain the necessary funds for operations and how to maximize the monetary value of their business. As a textbook suitable for introductory finance courses for undergraduate finance majors, this book is also suitable for non-financial majors to gain a comprehensive understanding of the knowledge system of finance. Many features or advantages of the book are comprehensively introduced by the author in the preface.
Finance 2nd Edition
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