Fascinating Sociology

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Publish Date:2002-05-01
Features:In any modern society, according to our understanding of social dynamics, fashion and taste hold a central position. In this monograph on social life, Jukka Gr?nroos employs the arguments of Veblen, Simmel, and Lyotard, among others, to demonstrate how fashion, in the form of a game, integrates modern society closely and balances the opposing forces between individualization and socialization. In this book, the author cites rich research examples, such as the dominant vulgar style in Europe at the end of the 19th century; the transformation of Soviet luxury from the 1930s; the increasing influence of the concept of Western affluent life from the 1960s; and the food panic and food fashion of the late 20th century.