Introduction to Radio and Television Studies

Author: Huang Kuangyu, Editor-in-Chief
Publisher:
Publish Date: 1999-05-01
Features: "Education must face modernization, the world, and the future," this was the high expectation placed on education by Comrade Deng Xiaoping at the beginning of China's reform and opening-up. The modernization of education involves reforms in various aspects, including the school system, curriculum, textbooks, teaching methods, teaching tools, and disciplinary management, but the fundamental aspect is the reform of textbooks. Comrade Deng Xiaoping also pointed out at the time, "The key is textbooks; textbooks must reflect the level of modern science while being proportionally adapted to China's actual conditions." Comrade Deng Xiaoping's guidance in our textbook compilation set the direction. This book first from the material, involving the basics of radio and television broadcasting and its technical factors, with the purpose of providing a combined opportunity for the integration of humanities and sciences. As an introductory textbook, it focuses on an overview of the communication performance, communication language, program composition, and career management of radio and television, laying a foundation for readers' further classified learning and research in the future. To study radio and television, in addition to grasping its correct perspectives, accurate concepts, and basic historical materials, it is essential to adhere to the learning method that combines theory with practice. The theory here refers to the viewpoint materials elaborated in the book, while the practice requires readers to make efforts in two aspects: First, systematically listen to and read various radio and television programs to understand the essence of their communication forms and content; Second, immerse themselves in the production sites of radio and television programs to experience the characteristics and patterns presented during the production process. May Introduction to Radio and Television Studies accompany you as you step into the vast world of electronic media!