Negotiation and Sales Techniques (Revised Edition)

Author: Zhang Zhaolu Zeng Guo'an
Publisher:
Publish Date: 2000-04-01
Features: Negotiation is the art of communication. Negotiation is a compromise between cooperation and conflict. Negotiation is the starting point for success in modern business. In today's mature society, it's not about selling products but selling satisfaction; salespeople don't sell products first but sell themselves first. This book dedicates a significant amount of space to discussing commercial sales strategies, tactics, and business negotiation skills. It can be said that it is also a combination of psychology and behaviorism, a psychological and behavioral study. The book also presents many thought-provoking philosophies. The author cites many famous statements from theorists and the experienced insights of entrepreneurs, which are deeply insightful. It can be said that it is a popular philosophy book.