Chinese-English-Japanese Three-Language Reference Public Relations Japanese

Author: Li Zhiying
Publisher:
Publishing Date: 2000-08-01
Features: With the increasing frequency of foreign economic and cultural exchange activities, and as China's entry into the WTO draws near, professionals proficient in multiple foreign languages and with specialized expertise are becoming increasingly sought after. Due to specific historical and geographical factors, exchanges between China and Japan in various official and (civil) capacities account for a significant proportion of China's foreign relations. Industries across the board require a large number of versatile talents who can skillfully use standard Japanese and handle daily tasks in accordance with international norms. Becoming a multi-skilled professional proficient in both Japanese and English, with trilingual capabilities in Chinese, Japanese, and English, has become a new trend in contemporary Chinese society. Currently, the domestic book market lacks suitable learning materials for individuals with trilingual capabilities in Chinese, Japanese, and English, such as reference books. To address this gap, we have specifically organized a team of young and middle-aged scholars to compile this series of "Chinese-English-Japanese Practical Examples," aiming to meet the urgent needs of English enthusiasts and contribute to the cultivation of professional foreign language talents for the nation. This series of books has the following characteristics:
1. Rich Content, Broad Scope: The content covers a wide range of areas, including foreign economic and trade, international finance, foreign-related negotiations, conference and business etiquette, contracts and agreements, CI strategy, domestic and overseas marketing, thesis and reports, documents and correspondence, speeches and presentations, information transmission and processing, telegrams, telephone, telex, fax, and the internet, office administration, tourism, business trips, social etiquette, healthcare, personal letters, and more. It encompasses nearly every field.
2. Wide Target Audience, High Practicality: This series is suitable for a broad range of readers, including office secretaries and administrative staff in government agencies and public institutions, business management personnel in foreign-related enterprises, public relations professionals in various organizations, scholars and researchers, as well as professionals in fields such as foreign economic and trade, international finance, tourism services, and healthcare. It can also serve as a required or elective textbook for universities and colleges or a self-study resource. The series is categorized clearly, highly targeted, and focuses on practical knowledge and basic skills. Learners can apply what they learn immediately and use it as they progress.
3. Logical Structure, Simple and Practical: Each volume is self-contained and systematically presents business practices in a step-by-step manner. Readers can learn Japanese and English vocabulary, grammar, and sentence structures in a structured and progressive way while systematically mastering professional knowledge and related basic skills. At the same time, each chapter is relatively independent. After providing a general introduction to basic practices and skills, it lists numerous specific examples. Readers can practice targeted simulations from various angles and adapt the examples as needed for real-world applications. Moreover, to facilitate beginners, each chapter lists core terms in Chinese, Japanese, and English, and provides detailed explanations of key vocabulary, phrases, sentence structures, and grammatical phenomena after each section's word list.