Business English Translation Tutorial: English-Chinese Translation

Author: Pan Hong
Publisher:
Publish Date: 2004-08-01
Features: This tutorial is primarily focused on translation practice, supplemented by an appropriate amount of theoretical introduction. Through the introduction of "Functional Translation Theory," it attempts to demonstrate the scientific nature of translation, avoiding the transformation of the textbook into a mere collection of fragmented translation methods and techniques. It also guides students to develop a rational understanding of translation and cultivate a correct translation perspective, enabling them to grasp translation methods and techniques in a rational manner. However, the theoretical introduction is designed to be both in-depth and accessible, and it is integrated throughout the chapters of this tutorial. The first part of the book introduces the nature, standards, process, and various factors involved in translation, aiming to provide students with a relatively comprehensive rational understanding of translation. The second part focuses on introducing translation methods for various common business genres, including: the translation of trademarks, business names, business name cards, advertising, business correspondence, product descriptions, and business legal documents. The primary audience for this tutorial is university students, with the actual teaching hours approximately totaling around 48. This book can also serve as a self-study textbook for a wide range of individuals engaged in cross-cultural business activities and business English learners.