Author: Ding Jianzhong
Publisher:
Publish Date: 2002-01-01
Features: In warfare, there are laws; in laws, there are plans; and in plans, there are thirty-six! Business negotiations are like warfare—there are strategies, and in strategies, there are forty-five! Understanding strategies adds to one's strength; strategies have both power and weakness, with defense in offense and offense in defense, only then can they be effective. The essence of strategy lies in its flexibility, change, and combination—endless variations, endless power. This book compiles nine common and classic battle tactics in business negotiations, along with their typical forty-five strategies. Tactics are categorized under battle tactics, and categories highlight the uniqueness of strategies. Each strategy is introduced and analyzed from four aspects: definition, implementation, case studies, and pitfalls, providing a comprehensive insight into the nature and operational techniques of strategies. This book is both accessible and profound, blending theory with case studies that mutually validate each other. Readers will experience real-life strategies, grasp the essence of flexible tactics, and truly apply strategies effectively.
Nine battles, forty-five strategies
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