Author: Zhang Yuanping
Publisher:
Publish Date: 2004-07-01
Features: This book integrates the content of investment, security investment portfolio, and asset pricing. It primarily teaches security investment tools and security market structure, the measurement of security investment risk and return, security investment analysis methods, and the relevant theories and practices of security investment portfolio. It also introduces the challenges of behavioral finance to the theory of financial investment. The book's distinctive feature is its extensive absorption of the latest academic viewpoints and practical achievements from both domestic and international sources. It views investment as a continuous process and explores various problems that arise in actual operations from the perspective of a practitioner, striving to find answers. The book is highly practical, enabling readers not only to understand the theory but also to master investment practices. It cleverly transforms some mathematical problems into instructional language and uses real-world cases to naturally express them, making the content more accessible and easier to understand for readers.
Modern Investment Theory and Practice
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