Operating Lunyu

Author: Hu Weihong
Publisher:
Publish Date: 2003-01-01
Features: Success has no accident; one must overcome every obstacle. All shortcuts are dead ends, and smooth sailing leads to no way out. For many business operators, it's not that they don't understand this principle or know what to do, but they simply refuse to act—it's the result of inertia. This book elaborates on ten aspects: business philosophy, entrepreneurial spirit, market opportunities, cooperative philosophy, market competition, marketing strategies, brand strategy, investment and financial management, innovation and change, and crisis management, allowing you to hear the voice from the pinnacle of wealth.