Author: Zhang Li and Yu Yue, Editors
Publisher:
Publish Date: 2004-01-01
Features: This book is part of the "Blood-Red Marketing Trilogy." It is one of the books in the "Blood-Red Marketing Trilogy," starting with the price war of enterprises. It divides the price competition into 28 types and provides 108 successful strategies and classic cases for analysis and discussion, revealing the deep secrets of successful enterprises' price wars.
Deep Price War: 108 Successful Strategies and Classic Cases
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