Author: Thomas H. Siebel
Publisher:
Publish Date: 2002-07-01
Features: Siebel Corporation is currently the world's leading customer-centric e-commerce application software provider. Founded in 1993, Siebel achieved annual revenues exceeding $1.7 billion in just 7 years, ranking as the fastest-growing software company; its clients are primarily world-renowned enterprises. In fact, Siebel has maintained an absolute dominant market share in all competitive areas it has entered. Analysts have hailed Siebel as "one of the best-managed companies in the world." In the book, the CEO of Siebel analyzes the success cases of 10 well-known enterprises, including: International Business Machines Corporation (IBM); Threadneedle Investment Services; WorldCom; Australia Telecom; Marriott International; Honeywell; JPMorgan Chase & Co.; Dow Chemical Company; and National Insurance Company QuickReilly. The success of these enterprises all revolves around a core principle: customer first.
Customer First: Siebel President Analyzes Top Ten Success Cases
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