E-commerce Theory and Practice

Author: Fang Meiqi
Publisher:
Publish Date: 2005-09-01
Features: The overall structure of the book is as follows. In terms of theory, we not only explain the general concepts, definitions, and history of e-commerce but also introduce relevant knowledge in economics related to electronics. Naturally, legal and regulatory aspects of e-commerce are also essential. Detailed analysis and explanation of e-commerce management knowledge are provided in the second part. The technical foundations of e-commerce—such as computer networks, EDI, security, and electronic payments—are of course indispensable and are introduced in the third part. The fourth part introduces practical experience through examples. The most innovative aspect of the second part is Chapter 2. This chapter explores the major societal transformation based on the entire economy triggered by e-commerce. It provides a detailed explanation of how e-commerce enhances labor productivity and reduces costs, as well as introduces knowledge capital and thoroughly analyzes the information economics characteristics of digital products. The second part discusses management-related knowledge. The third part includes several sections: IT-supported security technology, payment systems, and logistics support. The fourth part introduces practical experiences in the field of e-commerce.

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