Zheshang Model

Author: Zhang Junjie
Publisher:
Publish Date: 2005-09-01
Features: A business research scholar believes: This series of books can be considered a map of the top five wealth models in China's contemporary business world. Reading this not only brings wisdom but, more importantly, brings wealth! The Zhejiang businesspeople are known as the "people's economy," and their entrepreneurial models are highly unique, embodying the business characteristic of "starting small and achieving big." In the early days of the reform and opening-up, a large number of individual enterprises emerged across Zhejiang, especially in Wenzhou, where they created the "Wenzhou Model." They are adept at seizing business opportunities, daring to take risks, and are both status-conscious yet unafraid of obstacles, eventually spreading across the country and overseas. They are naturally gifted in business acumen and are often referred to as the "Jews of China." Zhejiang businesspeople prefer personalized business practices and enjoy partnerships, often operating in family-run models such as husband-and-wife stores, brother-and-sister stores, father-and-son stores, and so on, demonstrating strong cohesion. Zhejiang's chambers of commerce span across the world, providing favorable resource conditions for Zhejiang businesspeople and becoming a significant advantage for their development.