Promotion is not the goal

Author: Beverly Kay (USA)
Publisher:
Publish Date: 2005-07-01
Features: "In the ever-changing society, career development has always been crucial! Beverly Kay has always been one of the best guides in this field." — Ken Blanchard, author of The One-Minute Manager
Promotion Isn’t the Goal is an invaluable resource for those responsible for guiding or planning the entire career development process or specific project components. — Canadian HR Reporter
Kay proposes unconventional methods to help employees find satisfying careers, such as lateral moves or, in some cases, even "downward" moves. — Quality Digest
Beverly Kay is a giant in the field of career development. Her visionary approach to creative career advice for HR professionals is almost legendary. For employees who feel trapped in unfulfilling or overly restrictive careers, this book opens up new perspectives. — William Bridges, author of Work and the Nature of Transitions
Today, the labor market is undergoing significant transformations, filled with technically unskilled temporary workers. For managers and HR professionals willing to help employees succeed in such circumstances, this book is a must-read. — Dave Ulrich, co-author of Managing for the Future: The New Business Strategy
This classic work teaches HR professionals how to establish a critical connection between corporate strategy planning and individual career planning and development. By describing a six-step career development process, author Beverly Kay explains how to:
Prepare career development plans based on corporate needs;
Summarize an employee’s technical skills, relationships, and overall competencies;
Select appropriate goals within an expanded range of options;
Help employees develop a strategic action plan;
Provide effective skill development programs;
Develop evaluation procedures that meet corporate needs.
For career development practitioners, trainers, HR professionals, career counselors, organizational development consultants, managers, and decision-makers, Promotion Isn’t the Goal is highly valuable, offering effective tools for planning and facilitating career development. It elaborates on how to maintain momentum once training programs are in place and provides useful guidance on integrating career development plans into corporate priority initiatives.

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