Persuasion and Counter-Persuasion

Author: Mu Ziqing
Publisher:
Publish Date: 2005-08-01
Features: Preface Chapter Persuasion and Counter-Persuasion Ability
Section Understand the Other Party Before Persuading (2)
Section Persuasion Requires Patience (4)
Section Persuasive Words Should Be Worth Listening To (6)
Section Different People, Different Persuasion Methods (8)
Section Adjust the Persuasion Atmosphere (10)
Section Eliminate the Other Party's Defense Mechanism (12)
Section Persuasion Should Be Forceful (14)
Section Never Give Up Until the Last Resort (15)
Chapter Persuasion and Counter-Persuasion Methods
Section Empathy Method (19)
Section Business Card Effect Method (21)
Section Combining Firmness and Softness Method (24)
Section Guide the Trend Method (26)
Section Feint and Attack Method (28)
Section Symbol Effect Method (30)
Section Observe People's Reactions Method (32)
Section Gradually Peel Layers Method (35)
Section Add Seasoning Method (37)
Section Compare with Similar Cases Method (39)
Section First Agree, Then Shift Method (41)
Section Put on a Good Face Method (43)
Section Lure the Snake Out Method (45)
Section Start Small, Then Big Method (48)
Section Start Big, Then Small Method (50)
Section Implicit Suggestion Method (52)
Section First Deny, Then Praise Method (55)
Section Reverse Effect Method (57)
Section Self-Blame Method (59)
Section Similarity Factor Method (61)
Chapter Taboos in Persuasion and Counter-Persuasion
Section Avoid Insulting People's Dignity (66)
Section Avoid Interrupting Others (68)
Section Avoid Arrogance (70)
Section Avoid Being Indecisive (72)
Section Avoid Being Obscure (73)
Section Avoid Being Indecisive (74)
Section Avoid Being Overly Formal (75)
Section Avoid Unnecessary Arguments (76)
Chapter Ways to Improve Persuasion and Counter-Persuasion Ability
Section Sincerity (81)
Section Honesty (83)
Section Enthusiasm (84)
Section Practicality (86)
Section Gentleness (87)
Section Tolerance (89)
Chapter How to Persuade and Counter-Persuade Oneself
Section Grasp the Rudder of One's Life (92)
Section Learn to See One's Own Weaknesses (94)
Section If You Choose, Don't Regret It (96)
Section I Am Talented (100)
Section "False Modesty" Drains Life's Vitality (104)
Section Maintain a Calm Mind (106)
Section Everyone Has Unique Abilities (109)
Section Don't Make Excuses for Yourself (112)
Section Face Problems, Let Difficulties Step Aside (115)
Section Adjust Your Psychological Balance (118)
Section Don't Expect Perfection (120)
Section Start with Small Things (122)
Section Be Happy (124)
Chapter How to Persuade and Counter-Persuade Friends
Section Be Open and Honest (126)
Section Emotional Guidance (128)
Section Uphold Trustworthiness (129)
Section Be Loyal (131)
Section Pay Attention to Etiquette (133)
Section Mutual Benefit (135)
Section Treat Each Other as Equals (137)
Section Never Accuse (139)
Section Talk Less About Yourself (140)
Chapter How to Persuade and Counter-Persuade the Opposite Sex
Section Meeting is Fate (146)
Section Deep Affection (148)
Section It's Okay to Talk Uselessly (150)
Section It's Okay to Be Playful (153)
Section It's Okay to Argue Lightly (156)
Section Maintain Proximity at All Times (161)
Section Use Time Changes (166)
Section Choose One Option (168)
Section Show Some Minor Flaws (170)
Section Praise Their Strengths (172)
Section Create Accidental Opportunities (174)
Chapter How to Persuade and Counter-Persuade a Leader
Section Be Neither Humble Nor Arrogant (179)
Section (181)
Section Use Both Good and Bad Cards (183)
Section Overcome Psychological Barriers (187)
Section Use Questions to Cover Mistakes (189)
Section Don't Speak Too Assertively (1941)
Section Say It Directly, Indirectly, or Sideways (195)
Section Don't Speak Until the Right Time (198)
Section Speak Unintentionally (200)
Section Use Numbers to Persuade (202)
Section Speak Indirectly (204)
Section Sit on the Same Bench (206)
Section Use Logical Reasoning (208)
Chapter How to Persuade and Counter-Persuade Subordinates
Section Replace Commands with Questions (212)
Section Use Contrast and Psychological Manipulation (213)
Section Show Competitors (216)
Section Suggest Goals Are Achievable (218)
Section Subtly Align Goals (220)
Section Soften Attitudes (221)
Section Evoke Subordinates' Superiority (224)
Section Respect Subordinates' Self-Esteem (227)
Section Show Affinity (229)
Section Speak in a Consultative Tone (231)
Section Speak in a Questioning Tone (233)
Section Show Care and Consideration (236)
Section Use Trust (238)
Section Find Common Ground (240)
Section Pretend to Be Ignorant Occasionally (242)
Chapter How to Persuade and Counter-Persuade Customers
Section Grasp the Key Points of Persuasion (246)
Section Memorize Scripts Based on Identity (249)
Section Capture Information and Seize Opportunities (253)
Section Give Customers a Chance to Speak (256)
Section Explain Clearly and Directly (258)
Section Please the Other Party in a Unique Way (262)
Section Be More Reasonable (264)
Section Listen Patiently to Their Complaints (267)
Section Gain an Advantage Early (269)
Section Help the Customer Speak (272)
Section Discover Their Interests (275)
Section Be Full of Passion (277)
Section Use a Step-by-Step Approach (278)
Section Use Humor (281)
Section Combine Logical Explanation with Vivid Description (283)
Section Make the Other Party Say "Yes" (286)
Section Create Urgency (288)
Section Block the Customer's Escape Route (290)
Section Address Their Doubts (292)
Chapter How to Persuade and Counter-Persuade Negotiation Opponents
Section Face Challenges Calmly (296)
Section Retreat to Advance (297)
Section Sincere Praise (300)
Section Surprise Them (303)
Section Refuse Skillfully (304)
Section Use Motivation (310)
Section Use Polite Language (312)
Section Use Indirect Language (314)
Section Keep Silent Appropriately (318)
Section Don't Change Your Mind Easily (321)
Section Avoid Misunderstandings (323)
Section Strengthen Mutual Trust (326)
Section Treat Them as Colleagues (331)
Section Create a "Backstage Boss" (334)
Section Seek Common Interests (336)
Section Pursue Fairness (340)