Essentials of Management Innovation

Author: T. Proctor
Publisher:
Publish Date: 2003-01-01
Features: As a brand product, China CITIC "Essentials of Business Administration" has been reprinted several times. The newly launched series in this edition is a refined selection, carefully curated to present the best of the best. It is highly targeted, focusing on solving practical problems and meeting the needs of contemporary Chinese management; it is highly practical, with a complete and scientifically structured system covering all aspects of modern business and management; accompanied by real-life examples and charts, it explains concepts clearly and systematically, making learning easier and helping you reach new heights; it is a selection of the best, highly condensed with appropriate details, fully showcasing the essence of modern management. It is suitable for MBA students, corporate management teams, continuing education, professional training institutions, professionals in related fields, as well as students and faculty in related disciplines.
Management innovation holds significant importance in both management theory and practice. Only through continuous innovation can businesses maintain their vitality and stay invincible in the market. This book focuses on creatively solving management problems, concisely introducing the creativity and problem-solving skills involved in the management process, and elaborating on the importance of management innovation. The abundant data and numerous examples provided help readers thoroughly understand various techniques and methods of management innovation. The book offers readers methods for understanding and analyzing things, helping them improve their creative abilities, expand their innovative awareness and thinking, develop unique new products, and gain a competitive edge in the market.