"Enter for new line does not need translation, return as is, all other Chinese should be translated into English:"

Author: Wu Mian
Publisher:
Publish Date: 2005-06-01
Features: This is a detailed and comprehensive work on China's baijiu industry. "Baijiu Chronicles" records numerous mainstream enterprises and figures, focusing on their strategies in response to market changes. These influential leaders in China's alcoholic beverage industry will remain long in the memories of those passionate about the industry. – Liu Yuan, Secretary-General of the China Alcoholic Beverage Business Association
"Baijiu Chronicles" upholds the consistent editorial of "New Food" magazine, featuring numerous practical case studies of enterprises, which is the true value of this book. – Li Jiafa, Renowned Professional Strategist in the Alcoholic Beverage Industry
An ancient yet evergreen market and industry, a group of familiar yet unfamiliar enterprises and figures. This book is essentially composed of "My Baijiu Diary," "Baijiu Trends and Leading Enterprises," and "Elite Interviews." It vividly showcases the performance of a batch of mainstream baijiu brands in their market operations. To reflect the genuine responses of enterprises in the face of changes and transformation, the articles are written in the present tense, emphasizing processes and details while concealing so-called principles and methods. Those who truly understand enterprises, management, and marketing can surely discern profound insights and truths from the details!
Getting infinitely close to the fleeting details, where both angels and demons often coexist. This is an era of tremendous change, with market competition and enterprise transformation everywhere. Reality constantly shifts, and problems keep surfacing. The modern baijiu industry is like a fleeting shadow, with us moving through constant dynamics every day, every hour, every minute. Perhaps, from the fragments of history that have just passed, we can see a true of an industry, providing a precious reference for the present. It is hoped that this book can offer rich reference value to other industries and enterprises. Because everything happening in the baijiu industry is also happening in other industries.