Successful enterprises

Author: Jiang Jinping
Publisher:
Publish Date: 2005-06-01
Features: Memory is essential for humans. Archives are the authentic records of various practical activities in human society and important historical and cultural heritage. This series, the latest research achievements of experts and scholars in the field of archival studies in China, opens the door to memory from new perspectives and multiple viewpoints, revealing little-known stories in the world of archives—making it highly readable as an archival reference material. This book attempts to explore the growth of successful enterprises from archives, rediscover the emotions of past innovations from archives, interpret the depth of successful corporate culture from archives, and experience the unique charm of Zhejiang entrepreneurs from archives. The author reveals the secrets of success for companies like Wahaha, Wanxiang, and Xiangdian Group by collecting handwritten archival materials, interpreting their growth journeys and personal struggles, offering great reference and inspiration for entrepreneurs. Viewing successful enterprises through the lens of archives is a brand-new perspective and a key highlight of this book.