International Business Negotiation

Author: Liu Xiangli, Editor-in-Chief
Publisher:
Publish Date: 2005-08-01
Features: This book provides a comprehensive introduction to the various stages, procedures, and key considerations of international business negotiations, including preparation before negotiation, the conduct of negotiations, and the techniques and strategies at each stage. The book's distinctive feature lies in its combination of theory and practice, drawing extensively on research findings from disciplines such as psychology and behavioral science. Additionally, each chapter begins with a case study guide to enhance readers' interest in learning and reading.