Standardization and Intellectual Property Strategy

Author: Zhang Ping
Publisher:
Publish Date: 2005-06-01
Features: After joining the WTO, Chinese enterprises face the overwhelming wave of economic globalization. How to enhance corporate competitiveness, how to break free from the role of a processing plant for super enterprises of some developed countries, and how to gain a voice in technical standard-setting and other aspects are a series of urgent and realistic issues. To some extent, if these problems are not resolved, it will be difficult for us to realize the dream of becoming modern successful enterprises. Based on the first edition, this book tracks the development of the situation, pays attention to updating relevant materials in a timely manner, and summarizes the latest research findings. Starting from practical needs, the author studies the systems, policies, and practical experiences of foreign standardization organizations and enterprises in technical standardization, technical barriers, and intellectual property protection strategies, proposing many constructive ideas and suggestions for Chinese enterprises. Among them, the research on the TBT Agreement is particularly worthy of readers' attention.
Target Audience: Government-related personnel, industrial alliance institutions, corporate management personnel, and researchers in related fields.