Newly Edited E-commerce and Logistics

Author: Lu Guozhi
Publisher:
Publish Date: 2005-07-01
Features: This book is one of the core textbooks in the "21st Century E-commerce Professional Core Curriculum Series." It first introduces the concepts and basic functions of logistics under e-commerce, and then explains knowledge related to e-commerce logistics technology, logistics systems, logistics management, logistics costs, logistics marketing, and more. This book is suitable as a textbook for undergraduate and graduate students in e-commerce majors, MBA students, master's and senior undergraduate students in economic and management disciplines, as well as for logistics professionals. It can also serve as supplementary material for logistics certification training.