New Management -- New Management Knowledge That Modern Managers Cannot Afford to Ignore

Author: Xiaoguang Ningchuan (Editor-in-Chief)
Publisher:
Publish Date: 2004-01-01
Features: This book enables you to quickly grasp the pulse of corporate management, stay ahead of management trends, and apply these cutting-edge, effective "new management" methods to enhance operational efficiency and managerial performance, ensuring you and your business remain invincible! The book encompasses over 100 cutting-edge management concepts, ideas, methods, and tools, including Balanced Scorecards, benchmark management, and more, covering areas such as corporate strategy management, organizational management, personal management, production and operations management, and marketing planning. It has frequently appeared in business publications and is often discussed by successful managers. Additionally, it has been widely adopted by headquarters and subsidiaries of global Fortune 500 companies like GE, Nokia, and Microsoft. Furthermore, the book introduces some of China's most renowned digital world-class management masters and over a dozen mainstream management philosophies. Whether you are a middle-to-senior manager in a large company, a grassroots manager, or a general manager or department head in a small or medium-sized enterprise, this book will help you quickly grasp the pulse of corporate management, stay ahead of management trends, and apply these cutting-edge, effective "new management" methods to enhance operational efficiency and managerial performance, ensuring you and your business remain invincible!