Planning - Igniting the wealth deep in your brain with the OK story

Author: Shi Xianwen
Publisher:
Publish Date: 2004-07-01
Features: At the beginning of the 21st century, in China's planning industry, if one were to discuss the depth of theoretical extension and the breadth of theoretical influence, Shi Xianwen, Professor, would undoubtedly be at the forefront. He can use the same course to inspire both bosses and employees, the elderly and the young, Chinese and foreigners, with profound spiritual enlightenment. Shi Xianwen, the rotating chairperson of the World Business Strategy Association (WBSA), is one of the key founders of modern planning theory. His theoretical core lies in the principles, routes, procedures, techniques, methods, and models of innovative thinking. His theoretical model is represented by OK, which has now become a brand in his theory. He has also invented the patented tool—OK Planning Instrument—for human planning, based on his theoretical model. According to his theory, planning thinking is expected to be softwareized, allowing planners to utilize information tools in the internet environment to enjoy the latest achievements of modern planning. He pioneered the comprehensive development of planning science, technology, and industrialization. For many years, the WBSA organization he led has conducted series certification work for business planners across China in collaboration with the national personnel department. This has made planners an important profession across various industries, demonstrating remarkable educational outcomes and laying a solid foundation for the further integration of planners into a professional track. His contributions to China's modern planning industry are multifaceted. In the OK theory, Professor Shi has published works such as Business Planning, OK Planning Decision Model, and OK Planning Theory. The target readers of Business Planning and OK Planning Decision Model are business professionals, while the target readers of OK Planning Theory are planning researchers. This book is a popular reading compiled from his public speeches. It originates from business practice, reaches a considerable theoretical height, and then spreads to the widest possible fields—this is the basic development process of his theory. Professor Shi is not only an outstanding scholar and a renowned planner but also an exceptional speaker. His speeches combine the depth of a scholar, the vision of an entrepreneur, the passion of a planner, and the unique narrative rhythm of a master storyteller. On average, he delivers over 80 speeches annually in China, traveling across the country. His audiences include planning professionals, managers, university students, and more. He has a large number of loyal followers in more than 20 cities across China and Southeast Asia. OK Planning Theory is his masterpiece. This book was compiled by experts from our institution based on the audio recordings of Professor Shi's lectures, talks, and discussions on OK Planning Theory. The content and arrangement have been approved by Professor Shi. The complete lectures compiled by Professor Shi amount to approximately 400,000 words, divided into two books. One focuses on human-centric aspects and is titled Planning—The OK Story That Changes Your Career and Fate, while the other focuses on capital and is titled Planning—The OK Story That Ignites the Wealth Deep in Your Brain. Both books have similar lengths and are accompanied by rich images and diagrams. To ensure that the OK planning theory and innovative thinking produce the desired social effects and integrate OK into daily life, Professor Shi's students, who have spread across the country, are preparing to promote this series of books.