Sales Bible – Building Top Real Estate Sales Representatives

Author: Li Guangwei
Publisher:
Publish Date: 2004-12-01
Features:
- 1000 training courses supporting materials
- Training books used by 100 real estate companies
This book collects the efforts of renowned trainer Mr. Li Guangwei in sales and training over 20 years, introducing Hong Kong and international real estate sales theories and professional techniques, combined with domestic market practical cases and scenario design. Starting from the basic qualities and mindset adjustment of real estate sales personnel, the book elaborates in detail the sales techniques that sales staff should master. With originality, the author designs numerous scenarios and typical cases, integrating the sales process to specifically explain the practical skills and rules for each sales stage and step. The book features engaging scenario analysis, easy-to-understand skill summaries, and lively layout design, making it a highly popular training manual among many real estate companies.
How to successfully introduce the advantages of a property to a buyer? How to identify who among visitors is the true buyer? How to accurately grasp their real housing desires and needs? How to master the golden transaction techniques. As an approved training textbook for over 1000 training courses and 100 real estate companies, this book will answer your questions and help you quickly grow into a top real estate sales representative!
This is another masterpiece by Mr. Li Guangwei after his best-selling work for the world's salespeople, "Sales Ambition." It comprehensively summarizes the essence of experience accumulated from training thousands of companies and the effective strategies for successfully building elite sales teams and top sales representatives for hundreds of Chinese real estate companies. It fills the gap in the weak link of terminal sales training in the Chinese real estate industry and represents a high level of professionalism in real estate sales training.