Harvard Decision---The Harvard Business School Decision Bible

Author: Zhang Xuesong
Publisher:
Publish Date: 2005-04-01
Features: This book compiles the best works published since the 1980s in the Harvard Business Review, as well as the classics that have been frequently cited. Based on the classic decision-making cases of Harvard Business School, it provides guidance and analysis on the specific decision-making concepts and techniques, aiming to convey the idea that management is decision-making, and decision-making runs through the entire process of management. The book offers dozens of vivid case studies, allowing readers to experience global business wisdom and Harvard decision-making philosophy, thereby understanding the essence of decision-making. The book elaborates on the decision-making concepts and techniques in the process of enterprise management and development from six major aspects: corporate strategic decision-making, human resource management decision-making, marketing decision-making, enterprise management innovation decision-making, product development decision-making, and decision-making prevention diagnosis. At the same time, it provides insightful views on how to make smarter decisions. Each aspect is organized into five parts: decision-making tips, classic cases, Harvard decision-making reviews, extended reading, and key summaries, with clear themes and focuses. The purpose of this book is to strengthen and enhance the personal independent decision-making skills of managers when facing decisions, and to achieve the effect of learning from one instance and applying it to others. Based on the growing global emphasis on decision-making concepts and procedures, combined with the authority, foresight, innovation, adaptability, and practical guidance of Harvard Business School's decision-making, this book serves as a decision-making reference guide and a decision-making Bible for business managers, senior managers, government officials, management school teachers, MBAs, and related management professionals.