Secure Transition – Digital Defense Strategies to Protect Corporate Reputation and Market Share

Author: (USA) McCarthy et al.
Publisher:
Publish Date: 2004-07-01
Features: For most enterprises, maintaining competitiveness is difficult, and ensuring security in the Internet environment is even more challenging. Potential security threats are everywhere, so corporate decision-makers must address and prioritize the following questions: How can security investments be transformed into wealth? How can business risks be reduced? What is the level of the enterprise's security? What are the greatest threats and existing vulnerabilities facing the enterprise? This book provides answers to these questions and explores some issues related to network security. Security issues are placed at the center of normal business operations in this book, and the authors extensively emphasize the important role of security in enhancing customer value, uncovering new business opportunities, protecting brand reputation, and reducing debt. As for how and why security systems can be upgraded, seamlessly, and without interruption to adapt to future needs, the authors provide compelling examples in this book. Through interviews with renowned leaders in the fields of business and information security, including Michael Capellas, CEO of Compaq; Scott Sklar, CEO of VeriSign; and Ellen Hancock, CEO of Exodus Communications, the book illustrates that computer network security has become one of the most critical issues businesses must face today, and taking proactive cybersecurity measures can directly benefit companies. The book also includes insightful comments from KPMG, providing multi-faceted analysis and exploration of network security issues, helping readers identify the greatest vulnerabilities of their enterprises and detailing methods to address them. This is a timely management book that is easy to understand, not overly technical, and uses minimal jargon. It also proposes a practical method that allows enterprises to fully leverage the digital world while protecting themselves from hacker intrusions. It is suitable for managers and engineering technicians involved in corporate network security issues.