Back to the Origin – Reflections on Fundamental Questions of Enterprise Management

Author: Wu Chunbo
Publisher:
Publish Date: 2004-12-01
Features: Modern Business & Management Series. Our enterprises are constantly rushing, but forgetting the path, only pursuing occasional satisfaction in disappointment. Our enterprises can only find solace in dreams from their ardent suffering, wandering in the dimly lit places. Unable to reach the destination, returning to the starting point, guarding the endless journey. The greatest principle is simplicity; the greatest skill is none. When thinking about enterprise issues, one must return to the origin of the enterprise, its essential and regulatory elements. Everything begins at the origin of the enterprise. Thinking along this origin will always lead to new discoveries nearby.