Retail Giant: 11 Lessons in Business from Walmart

Author: Sun Liwu (Compiler)
Publisher:
Publish Date: 2005-07-01
Features:
● Lessons from Top Companies, Easy to Understand;
● Fully Tracks the Development Footprint of the World's Service Fee-Retail Giant—Walmart;
● Completely Reveals Walmart's Core Competitiveness and Professional Retail Methods;
● Deeply Experiences Walmart's Every-Day-Low-Price Marketing Philosophy.
Opportunities for strategic advantage are often overlooked by people. To recognize and truly focus on them requires courage, boldness, and wisdom. In the early days of Walmart's development, Sam Walton identified the window of opportunity for strategic advantage, thereby avoiding competition and growing into a powerhouse along the way. — Jack Welch
Everyone needs toilet paper, toothpaste, and toothbrushes, and Walmart is the world's most efficient retailer. Its development history is truly remarkable. — New York Retail Analyst Eric Beedle
Walmart surpassed oil, banking, and automobile manufacturing, entering the top ranks long dominated by manufacturing as a non-production manufacturer, which is truly remarkable. — U.S. Fortune Magazine
From the United States to Canada and Argentina, Walmart is spreading its management style and operational skills as the world's most awe-inspiring retailer. — U.S. Financial Times
● Comprehensive Analysis of Walmart's Retail Secrets;
● Walmart's Site Selection Strategies;
● Walmart's Product Strategy;
● Walmart's Low-Margin, High-Volume Sales;
● Walmart's Quality Service;
● Walmart's Procurement Strategy;
● Walmart's Smooth Logistics;
● Walmart's Simple Style;
● Walmart's Simple Culture;
● Walmart's Talent Management Techniques;
● Walmart's Global Strategy.
The retail industry is undoubtedly one of the most challenging and promising sectors for development in China. Many people interested in retail want to understand Walmart, learn from Walmart, and master Walmart's success. This book analyzes the secrets of this retail giant from 11 aspects, including site selection, product categories, low-price operations, service strategies, procurement strategies, logistics, organizational structure, information technology, corporate culture, and globalization, enabling readers to learn the most knowledge in the least amount of time. This book is suitable for middle and senior managers in enterprises, retail industry professionals, consultants, researchers, and those interested in the retail industry.