Sales Bible: Eight Principles for Successful Selling

Author: Jin Boler (USA) et al. / Hong Xiaoli et al.
Publisher:
Publish Date: 2005-06-01
Features: The authors of this book explicitly elaborate on the entire sales process, which can guide an ordinary salesperson towards success. The ten steps introduced in this book will leave a deep impression on you, as they will make you reevaluate your past sales efforts.
Chapter 1: Laying the Foundation
Chapter 2: Yesterday’s Good Habits May Waste Today’s Time: Time Management and Scope Control
Chapter 3: The Prerequisites of Marketing: Effective Personal and Professional Communication
Chapter 4: Mutual Cooperation and Customer Acquisition: Developing Professional Relationships and Building Strategic Alliances
Chapter 5: Conducting Professional Product Presentations Effectively
Chapter 6: Objections Are Not Outdated: Handling Objections, Barriers, and Other Obstacles
Chapter 7: Reaching Agreement Is Not the Last Chapter: Reaching Agreement on Principles
Chapter 8: Collaborative Negotiation: Projects, Terms, Conditions, and Reaching Consensus. You Cannot Use Past Techniques to Handle Future Sales!
The Sales Bible—Eight Principles for Successful Selling will elevate you step by step from a salesperson to a strategic partner of key clients. For anyone seeking to improve their sales skills and stand out in front of their company and clients, this book is a must-read. —Fred Lewis
This book is easy to read, well-organized, and presents numerous sales concepts and suggestions to help salespeople enhance their efficiency and build long-term business relationships with clients. I wholeheartedly recommend this book to those who wish to achieve success in business, and I hope my competitors never see this book.
This book aims to explain how a salesperson can fully leverage the new environment to continuously surpass themselves and achieve success. It reveals the art of professional sales, opposing those lacking ethical standards and traditionally "smooth-talking" salespeople.
—Charles (Harvard MBA Regional Sales Manager)
The Sales Bible—Eight Principles for Successful Selling elaborates on how to use techniques to change real-world sales methods and always stay unbeaten in the sales field. This book guides readers step by step through the sales process, continuously updating their sales knowledge and skills. In the fiercely competitive business world, building strong interpersonal relationships is essential. This book will guide you on how to manage your time effectively, communicate more efficiently with customers, and improve your perspective on sales prospects, making your sales more professional and replacing traditional haggling with sales negotiations.

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