，： Service Management and Operations Second Edition: Service Management and Operations

Author: None
Publisher: Prentice Hall
Publication Date: 2000-01-01
Features: This book covers various perspectives from different disciplines. It introduces research on economics, consumer behavior, markets, strategy, and operations management, proposing topics related to service management and operations. The text discusses the main concepts of services, how to establish service systems to meet consumer needs, tracking operational processes, and some service management operational devices. Original title: "Service Management and Operations, 2nd Edition."