Author: Wen Fang
Publisher:
Publish Date: 2005-05-01
Features: The author of this book established the internationally recognized brand planning success operating system "BISS" in China. It summarizes the successful experiences and lessons of company names and brands both domestically and internationally, comprehensively introducing traditional cultural knowledge of naming. It details the methods and techniques for naming and renaming stores, companies, products, and brands, highlighting the five-dimensional holographic auspicious naming method. It provides numerous practical results in naming, logo, and signature design. It explains the legal regulations for company establishment and registration, introduces legal protection measures for company names and trademarks. Therefore, this book is characterized by its comprehensiveness, guidance, novelty, and practicality. It brings new information and high efficiency to readers, offering guidance for those new to the business world. It serves as a reference book for entrepreneurs, naming experts, business people, entrepreneurs, administrative officers, and company registration personnel.
Complete Guide to Business Naming and Registration
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