Great Company

Author: Kunde, J.
Publisher:
Publish Date: 2002-10-01
Features: In the new value economy, brands are the driving force of the company. We should expect Jesper Kunde to become a global business advisor. In the "new economy," the honest and straightforward Danish marketing approach is creating a positive, inspiring, and increasingly strong value positioning, surpassing others. This book is not for those with hazy minds. Be ready to study true business wisdom and create your value positioning like Nike, Virgin, and Nokia. Be ready to climb to a remarkable position that showcases who you are and what you contribute to the world. This is an undisputed masterpiece. Let Jesper Kunde enter your heart, just as reading his book allows you to enter the hearts of customers.