Event English

Author: Zhang Zhanjun
Publisher:
Publish Date: 2005-04-01
Features: In terms of material selection, given the limited number of relevant books domestically and the difficulty in finding them abroad, the editors extensively sought out related materials, referring to books, newspapers, magazines, the internet, conference notices, promotional materials, and more, striving to provide comprehensive, detailed, practical, and timely information. In terms of content organization, the editors noted that some current books, although titled as exhibition and conference books, tend to focus on specific aspects. Therefore, in this textbook, they have strived to give equal importance to both conferences and exhibitions. Accordingly, the textbook is divided into two parts: Conference English and Exhibition English. Due to the close relevance of the exhibition and conference industry to multiple disciplines, it is nearly impossible to describe the entire development process comprehensively. In this textbook, the editors select the most representative parts for description and explanation, combined with appropriate exercises, enabling students to systematically understand relevant industry knowledge and improve their industry English proficiency. At the end of the book, a richly comprehensive appendix is appended, particularly a 20-page glossary of exhibition and conference industry terms, designed to help students understand and master common knowledge, which is also a distinctive feature of this textbook.