Modern Communication Enterprise Human Resource Development and Management

Author: Zhuang Shi Qin Guo Shun Yi Shen A Qiang Zhang Nan
Publisher:
Publish Date: 2002-12-01
Features: A Series of Books on Communication Enterprise Management in the 21st Century. This book is designed to address the severe challenges faced by human resources in China after its entry into the WTO. It serves as a teaching material for government leaders, enterprise and institution leaders, human resource management personnel, and in-service training participants. It can also be used as a textbook for MBA students, economics and management majors, and trainees in management colleges. The book elaborates on the theory and practice of human resource development and management, emphasizing job analysis and job redesign, advocating selecting people based on the job requirements and making the best use of their talents. It focuses on salary reform, establishing mechanisms for recruitment, training, motivation, innovation, and human potential development to enhance employees' work capabilities, boost enterprise vitality, stimulate creativity, and improve work performance. Additionally, it discusses and compares the human resource development and management practices of foreign enterprises and multinational corporations. The book emphasizes the connection between theory and practice, incorporating case studies, examples, and data from domestic and international enterprises. It strives to break away from the traditional textbook format, ensuring both systematicity and theoretical depth while also incorporating creativity and novelty.