Storefront sales scenario training

Author: Cheng Huahan
Publisher:
Publish Date: 2005-05-01
Features: Do you know that sales, first and foremost, is about selling yourself? Do you know that proactive engagement involves learning to handle one, two, and three returns? Do you know that customers can help you find new selling points? Do you know that winning a debate might mean losing a business? Do you know that when facing customer objections, you should understand rather than agree? This book strives to be illustrated and lively, inspiring your thinking through many classic cases and engaging stories. It emphasizes situational training with vivid and realistic scenarios, telling you the details to pay attention to in each stage of in-store sales. The book is written in a simple and practical manner, reminding you of subtle ways to improve your sales skills. By reading this book, you will understand that sales is actually very simple. Do you know that sales, first and foremost, is about selling yourself? Do you know that proactive engagement involves learning to handle one, two, and three returns? Do you know that customers can help you find new selling points? Do you know that winning a debate might mean losing a business? Do you know that when facing customer objections, you should understand rather than agree? This book strives to be illustrated and lively, inspiring your thinking through many classic cases and engaging stories. It emphasizes situational training with vivid and realistic scenarios, telling you the details to pay attention to in each stage of in-store sales. The book is written in a simple and practical manner, reminding you of subtle ways to improve your sales skills. By reading this book, you will understand that sales is actually very simple.

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