Author: ·H·Begotic
Publisher:
Publishing Date: 2004-10-01
Features: Since the mid-20th century, Western media has undergone earth-shaking changes in terms of economic systems, economic capabilities, and relationships with other industries, fundamentally undermining the traditional socio-cultural identity of mass media. Based on years of professional experience and specialized research, the author has made accurate predictions about the monopolization process of American media and offers a cautionary critique and analysis of the increasingly diminishing role of modern media as "an independent voice" and how mainstream media consciously obscures a complete social picture. Currently, China's media industry is in a period of rapid expansion, facing challenges such as how to achieve successful mergers, how to manage operations scientifically, how to generate profits, and how to avoid the negative impacts of monopolization. The book's compelling case studies and detailed data provide valuable references from both theoretical and practical perspectives.
Media monopoly
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