Modern Investment Theory (Fourth Edition)

Author: Haas (USA) Rama
Publisher:
Publish Date: 2005-03-01
Features: The 4th edition of this book introduces common stocks and traditional security analysis, application, relevant historical background, qualitative factors, and issues related to individual investors, focusing on explaining how companies and individual investors can apply security and portfolio analysis techniques. It introduces real-world cases of globally renowned companies such as Disney, Intel, Microsoft, Nike, Southwest Airlines, and Walmart, analyzing their investment situations. It delves into common stock investment and traditional security analysis using qualitative factors. It presents modern portfolio theory in an intuitive manner with a natural and fluent writing style, rarely using complex mathematical analysis, making it easy for readers to grasp investment theories and related techniques. This book is suitable for students majoring in investment management, finance, and readers interested in this field.