Author: John A. Pierce II, Richard B. Robinson, Wang Dan
Publisher:
Publication Date: 2005-03-01
Features: This book is a highly popular strategic management textbook in the United States, compiling the research findings of numerous strategic management scholars over the past two decades. One of its most outstanding features is that it is the exclusive partner of Business Week as a strategic management textbook, securing the latest cases and illustrative materials from this top-tier journal, making the content exceptionally rich and highly contemporary. Another major feature of the book is its extensive case studies. Following the theoretical sections, a dedicated case section is included, which not only collects many short cases from Business Week, but also features a large number of comprehensive cases. Additionally, each chapter of the theoretical part concludes with a discussion case, and numerous examples are interspersed throughout the text to convincingly demonstrate the relevant theories. All these cases nearly cover the vast majority of industries we can access, allowing readers to gain a comprehensive understanding of strategic management across different sectors while studying it, as well as enabling practitioners to easily find positive and negative examples relevant to their industries and draw inspiration from them. This book can serve as a textbook for strategic management courses for MBA and management graduate students, as well as a training manual and reference book for a wide range of corporate management personnel.
Strategic Management: Formulation, Implementation, and Control: 8th Edition
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