101 Success Secrets for Small Businesses

Author: Lisa Kanerick
Publisher:
Publish Date: 2002-08-12
Features: In the 21st century, small businesses are increasing in number worldwide, with many people running their own small enterprises. For China, the proportion of small businesses is also growing. Compared to multinational corporations, small businesses face more difficulties, and the success or failure of the business is more directly linked to the interests of the operator. Small business owners either make a profit or suffer losses through running their businesses, or even bankruptcy. Therefore, providing effective guidance for small business operations is crucial. Generally, small business operators are busy with heavy business, so they don’t have time to read complex management theory books. They need a lively and engaging management reading material that is direct and effective. This book well meets this demand. The author is a renowned small business entrepreneur consultant in the United States, familiar with the experiences and lessons of success and failure in small business operations. At the same time, the author describes these experiences and lessons in a light and lively style with a concise writing. We believe that this book will not only be an excellent reference for Chinese small and medium-sized business operators but also for readers who aspire to start their own businesses. Additionally, the amusing and witty cartoon illustrations provided by the Chinese publisher for this book also play a good role in helping readers further understand the content, while also enhancing the joy of reading.