Entrepreneurship Manual

Author: Lü Fanghua
Publisher:
Publish Date: 2005-01-01
Features: Combines decades of coaching experience from management consultants, summarizing the secrets of entrepreneurial success. Here, you will receive hands-on entrepreneurial guidance, enabling you to start successfully and build a lasting business! What can you gain from this book?
● Understand the five key elements of entrepreneurial success;
● Analyze your entrepreneurial capabilities;
● Learn the methods of demand and market research;
● Know how to manage your product line;
● Master the art of revenue decisions and market management;
● Grasp the secrets of regional and strategic decision-making;
● Implement successful entrepreneurial plans.
Many people struggle with how to start a business and how to make it successful. They don’t know where to begin or how to sustain it healthily. Here, as a seasoned industry expert with decades of experience in management consulting, the author explains the five conditions for entrepreneurial success and the surefire way to seize opportunities and achieve success.
Throughout the book, the author starts by guiding readers on how to investigate demand, teaching them methods and approaches for researching customer needs, market research, and product marketing management. Subsequently, the author elaborates on the operational techniques of business management and entrepreneurial planning. For the countless aspiring entrepreneurs today, this book is an essential read. By following the methods in the book, you can significantly reduce the risk of failure and increase your chances of success.