Author: Mao Wutang
Publisher:
Publish Date: 2005-02-01
Features: Deeply explores Genghis Khan's expansion mindset and understands that Sam Walton's expansion philosophy can help you win easily in fierce business competition. Retail king Sam Walton and the legendary Genghis Khan are both masters of market expansion. They established unparalleled world empires in a short time through rapid and effective expansion strategies. Their market expansion concepts and management methods are highly worth learning and referencing. Both Sam Walton and Genghis Khan created market miracles in a short period, but behind their magical aura lies a solid work ethic, a flexible and agile management style, an unconventional talent selection approach, and a pioneering innovative spirit. This book aims to uncover the winning strategies of these two giants and guide modern people to rapidly expand their own territories in a market where scale determines profit, achieving the of Sam Walton and Genghis Khan.
Sam Walton, the founder of the world's largest retail chain, Walmart; Genghis Khan, the empire ruler who swept across Asia and Europe invincibly. However, behind their magical aura lies their adept application of scale-based winning strategies. This book tells the legendary stories of the two dominant figures—Walton and Genghis Khan—and encompasses their core thoughts. It also analyzes the winning strategies of these two different eras' giants, summarizes strategies suitable for modern market expansion, and inspires managers and sales personnel to rapidly expand their own territories in a market where scale determines profit.
Scale for Victory: Sam Walton vs. Genghis Khan
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