Clothing English Tutorial

Author: Zhang Ling
Publisher:
Publish Date: 2002-11-01
Features: With China's entry into the WTO, communication in the apparel industry has become increasingly frequent, making it urgent for a large number of apparel professionals to master professional English. This book selects knowledge closely related to the apparel industry, such as fashion cycles, fabric properties, color knowledge, trend forecasting, design principles, draping, garment finishing, application of new technologies, consumers, advertising media, fashion shows, and window displays, and introduces them in a step-by-step manner, accompanied by annotations, illustrations, vocabulary, and exercises. To support students' career development, the C section of each unit also sequentially introduces topics such as career planning for apparel graduates, self-assessment, cover letters, resumes, interview preparation, interview skills, and career decision-making. Through studying this book, students can gain a basic understanding of professional English in the apparel industry and lay a foundation for pursuing more international cooperation positions after China's entry into the WTO. This book can serve as a teaching material for apparel majors in universities and vocational colleges, as well as a self-study guide for apparel professionals.