Commercial bank work behavior art

Author: Liu Jianguang
Publisher:
Publish Date: 2003-12-01
Features: The work of commercial banks is not only a science and technology but also an art of behavior. In real life, we often see that many bank employees are not lacking in professional knowledge and business skills but are lacking in the correct behavioral orientation and artistic handling in practical work. As a result, many bank employees often feel confused and dissatisfied with the handling of certain tasks, and it may even lead to work failures. This book collects some articles published by the author in various newspapers and magazines in recent years on the art of behavioral science in banking work. The author puts forward his own insights by combining behavioral science, management, aesthetics, art, psychology, and other aspects with the characteristics of banking work. It is the crystallization of the author's years of experience in grassroots banking work and also serves as an introductory reading for young students aspiring to work in the financial field. It covers various aspects of work, study, and life, such as the art of shaping a bank's image, marketing art, the art of employee behavior, and the art of employee ideological education and motivation. The writing is easy to understand and highly practical. With a concise format, refined language, and classic case studies, it aims to express profound insights in simple and vivid language, providing some help and reminding those engaged in banking and economic management of issues often overlooked in their work. If readers can gain something from this book, it would be the author's greatest honor.

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