Author: Guo Zilin
Publisher:
Publish Date: 2005-01-01
Features: The Enterprise Game is the sight, sound, thoughts, and reflections of an enterprise game participant, possessing strong realism and emotional impact. The book is filled with brilliant ideas and unique observations, leaving readers pondering long after reading it. — Zhang Shuguang, Renowned Economist
Zilin is a broad-minded individual with a love for writing. The Enterprise Game is his systematic work, and the writing process also systematized his thoughts. Those who excel in speech may not necessarily be eloquent, while those who excel in writing find it difficult to weave words together. This book belongs to the latter. Therefore, he is likely to become a Chinese enterprise leader with a vast body of works. — Fang Xiangming, Senior Media Professional
The Enterprise Game – Close-up Cultural Observation
In this book, Mr. Guo Zilin discusses the success and failure of enterprise management, using a witty and humorous style to fulfill his long-standing desire to explore corporate culture through his research. Through his own creations, he presents vivid pictures and heartfelt insights, much like the concept highlighted by Davenport in his book Business Thinking. Entrepreneurs writing books are "providing popular interpretations and explanations of the relationship between enterprise operations and culture within the context of business operations, and compiling them into books for others to understand." In this regard, Mr. Guo Zilin has succeeded.
In The Enterprise Game – Close-up Cultural Observation, Mr. Guo touches on various aspects such as human-enterprise collaboration, division of labor management, capital operations, and human resources. He portrays culture as a social right factor in enterprise operations, vividly depicting the inevitable conflicts between interests and values, system construction and innovation, self-interest and altruism, as well as the direct responsibilities, rights, and benefits of employee interests and enterprise management. Perhaps the true intent of entrepreneurs lies in cultivating a mindset that transcends conventional thinking and practice, using innovation to capture people's attention and playing a five-minute game of "game theory equilibrium" with us, involving enterprise profits and human growth.
In enterprise operations, any employee should understand the essence of "corporate culture." It can be found in internal publications, memos, business negotiations, employee gatherings, and even in private conversations. Although many entrepreneurs have repeatedly advocated for corporate culture and called for respect for individual employee rights, it has become a widely recognized belief among most business owners and operators. However, few have actually incorporated it into their company's creed.
Although cultivating a corporate culture that deeply resonates with every employee may take a long time, and no company holds a patent on corporate culture, once you achieve this, your enterprise will benefit immensely in every aspect—respecting humanity, promoting human-centered values, and using a culture and communication style that most employees as a common principle for handling matters.
It is precisely these simple and ordinary truths that Mr. Guo Zilin has presented in a fresh and lively style, summarizing the successful experiences of corporate culture in China and elevating them to an era where such management concepts and cultural trends may be lacking. Written in an easy-to-understand manner, closely aligned with the spirit of the times, the book allows us to understand the experiences of enterprise operations, which is the very resource that will inspire China to develop better strategic management models in the future.
Today, we are fortunate to experience the heart of a private entrepreneur who has spent over a decade in the business world. Whether the experiences are positive or negative, their value far exceeds what is still confined to books or classrooms. In this sense, we commend Mr. Guo Zilin's game-like observation of corporate culture: "When everyone is praising you, in other words, I'll say it bluntly, or you won't remember!"
Enterprise games: Close-range cultural observation
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