Business Administration Tutorial

Author: Cao Yingyao, Cao Yi edited
Publisher:
Publishing Time: 2005-01-01
Features: To meet the urgent needs of China's market economy development, this book starts from the objects and content of industrial and commercial administration, comprehensively and systematically elaborates on the theories and knowledge of market laws and regulations, market entity registration, market operations, contracts, trademarks, advertisements, fair trade, market law enforcement and handling in the socialist market economy. It integrates theoretical and practical aspects, demonstrating strong knowledge and operability. The above content is essential for students majoring in business administration and related economic management fields, as well as for a broad range of economic management professionals under today's market economy conditions. This book can serve as a textbook for undergraduate and associate degree students in business administration and related economic management fields in higher education institutions, as teaching material for in-service training of administrative cadres in various industrial and commercial administration departments at all levels, and is also suitable as self-study material for economic management personnel in various departments and industries.