12 Proven Principles for Successful Leaders

Author: (USA) BIRD / (USA) WIDEN / Jiuyao Cultural Development Co., Ltd.
Publisher:
Publish Date: 2005-01-01
Features: This book has brought me joy and inspiration. It tells of Bill BIRD's rich management experience and management stories, each containing a profound life lesson. Dick Rollf, founder and chairman of the Dove Foundation, today in the world, various enterprises are constantly emerging, perhaps people see the huge opportunity in the business world. However, many people only understand success as making enough money, having towering, magnificent office buildings, and having a large number of employees under them. The authors of this book, however, believe that the true and lasting success is the most important. But what is true, lasting success? And how can we achieve this kind of success? Bill BIRD, the author, is a famous American entrepreneur, running a chocolate factory, and also having his own candy store, ice cream shop, chocolate factory, and cooking school, all of which have achieved great success. He summarizes for the readers what true, lasting success is and the 12 rules for achieving it through examples from his business experience. These rules align with the concepts cherished by today's corporate culture and have become management tenets eagerly learned and applied by the American business community. These rules come from the practical management of small and medium-sized enterprises and are even more worth learning from by Chinese small and medium-sized enterprises that are currently starting and expanding.