Enterprise Innovation Capability

Author: (USA) Robinson
Publisher:
Publish Date: 2005-01-01
Features: The lifeblood of a business lies in its innovative behavior, which generates improvements and breakthroughs. Many examples from companies around the world show that most innovative actions are unplanned and always emerge in unexpected places. Who will undertake innovative actions? What will these innovations be? When and how will they appear? These questions are unpredictable. This is the essence of corporate innovation and the true potential of an organization's innovative capabilities. Drawing from innovative success stories of world-renowned companies such as British Airways, DuPont, Fujifilm, General Motors, HP, IBM, East Japan Railway Company, Kodak, Toyota, and Universal Studios, this book guides you on how to transform innovation from accidental gains into reliable, sustained success. In Corporate Innovation Power, the author challenges widely accepted misconceptions about innovation and introduces a fresh, innovative approach to "managing" corporate innovation, enabling businesses to unlock their innovative potential. This book has been recognized as the Financial Times' Best Business Book of the Year, the American Human Resources Association's Best Book of the Year, and is featured as a recommended title by the American Management Association Book Club.