Photoshop Advertising Design Leap from Zero

Author: Gao Zhiqing
Publisher:
Publish Date: 2005-01-01
Features: Photoshop CS is the latest version of Adobe's Photoshop series software, released after Photoshop 7.0. Building upon the numerous excellent features of previous versions, it introduces many new functions. It is characterized by its powerful functionality, user-friendly operation, and intuitive interface.
The book is organized in a scientifically rational sequence, with examples primarily focused on the field of advertising design. While creating the design examples, it emphasizes cultivating readers' design thinking and design skills, enabling them to achieve modern and stylish design effects using basic tools and commands.
The greatest strength of this book lies in its focus on solving practical problems rather than simply explaining commands. It demonstrates relevant commands through the creation of complete advertising design cases. Additionally, the book is written in a bilingual (Chinese-English) format, with all commands and their corresponding steps annotated in Chinese. This eliminates concerns for readers with limited English proficiency, making the book easy to learn and use for those unfamiliar with English, while also providing a smooth learning experience for those who prefer English.
The book is well-structured, rich in content, visually engaging, easy to understand, and highly targeted. It serves as an ideal self-study guide for beginners in design, as well as a reference for advertising design enthusiasts and students in professional institutions. It is suitable not only for beginners but also offers significant value for designers with foundational knowledge.
The examples in the book are classic and can be used independently or in conjunction with Photoshop Practical Image Creation: Zero to Hero. Additionally, the book includes a multimedia dynamic demonstration CD-ROM, which contains all the design examples and the source images used.