CEO's Marine Corps

Author: (USA) Santamaria et al. / Liu Yanzhi et al.
Publisher:
Publish Date: 2005-01-01
Features: Seven guiding principles to rebuild your organization, the three pillars of organizational leadership that unleash employees' creativity and energy. "One of the best new management books." Learn the art of competition from the U.S. Marine Corps. "Mobile Warfare" (Jin Cuodao)
Perhaps, the U.S. Marine Corps—arguably the world's finest conventional force—has achieved its remarkable success today largely due to the application of the concept of "mobile warfare." Mobile warfare uses speed, surprise, and concentrated force to exploit the enemy's weaknesses, enabling the Marines to achieve maximum results with limited resources. This proactive and efficient philosophy heavily relies on leadership—the pillar of mobile warfare—to foster trust, teamwork, selflessness, and initiative at all levels, while boosting confidence and empowering decision-makers to seize fleeting opportunities on the battlefield. This book on the U.S. Marines' winning strategy will show managers at all levels how to apply various tactics and techniques in mobile warfare to achieve extraordinary results in today's fierce market competition. Through real-world examples, the book demonstrates the power of mobile warfare and teaches you how to directly apply it in business warfare. Additionally, you will learn how to rebuild your organization based on the following seven guiding principles:
Target weaknesses
Surprise boldly
Concentrate force
Decentralize decision-making
Move swiftly
Integrate combat power
Beyond that, you will also learn how to cultivate the elusive yet essential possibilities that are crucial to mobile warfare success, and how to unleash your employees' creativity and energy using the three pillars of Marine leadership.
Lead by example
Care for your subordinates
Commit to developing leadership in every individual within the organization
The author provides an in-depth analysis of each principle, supported by historical case studies—46 in total, both from the battlefield and the business world. Moreover, the authors do not stop at examples; they also describe the modern technologies and practices that have made the U.S. Marines so successful and apply them to business warfare. Embrace these techniques and practices, and you will transform your organization into a lean and aggressive profit machine—one that is more seasoned, agile, and capable of outmaneuvering competitors who are stronger and better equipped than you.