International Communication: Continuity and Change

Author: Tu Su
Publisher:
Publish Date: 2004-10-01
Features: "International Communication: Continuity and Change," written by Daya Tu Su, is currently the best and most comprehensive introductory book on international communication published. The author examines all relevant important discourses in social, economic, and political fields, conducts in-depth reflections, and presents compelling arguments. – Professor Robert W. Mccheesney of the University of Illinois (We need) a genuine global forum where we can engage in a thorough, critical discussion about the mechanisms, rules, patterns, and ethical issues of global communication. – Professor Xigang Li of Tsinghua University The world is entering a new era of industrial revolution. At the beginning of the 21st century, more and more people can connect with others in real-time across the globe, engaging in communication. This communication transcends borders, spans time zones, and occurs in various forms such as sound, text, and images. Our planet, interconnected through digital technology, is undergoing profound and rapid changes. In this era, media and culture operate under increasingly globalized political, economic, and technological contexts. Daya Tu Su's highly readable work provides a comprehensive analysis of the development of international communication in this era. Although numerous discussions have addressed various aspects of the rapid development of international communication, "International Communication: Continuity and Change" is the first to gather all important theoretical and empirical achievements in this field, offering a new and easily understandable read. "International Communication: Continuity and Change" first provides a comprehensive introduction and discussion of the historical evolution and theoretical framework of communication. Subsequently, it enriches the theoretical interpretation through carefully selected case studies from around the world. At the same time, the book introduces the globalization process and trends of communication and media industries, as well as the impact of these processes and trends on the cultures of various countries and the application of new technologies in the future of communication.